Bad Dream: Coma

You must play the first chapter completely good - don't hurt the crows, break the controller for the wire instead of the doll. Grab the coin on the ground after crossing through the barrier gate. You'll need to grab the paperclip that is in the sky to the right and place it so it is touching the coin so lightning will strike the paperclip and not the coin.
When you get to the end of this chapter, the homeless man will ask for change. Give him the coin and immediately go backwards a few times and there will be a fishing rod hanging over the edge of the bridge on the left side. Click it twice and you will get the special bait. Continue as normal doing a good run until you get to the fisherman in the forest in chapter 3. When he asks for bait, place the special bait on his rod and click the rod to place it in the water.
The achievement will pop.

This is gained in chapter 4.

You get this bait from chapter 1 on the bridge that’s broken it will be on a fishing rod, you hold onto this until chapter 4 when asked by the man at the lake if you can get him a worm. Put the bait you held onto since chapter 1 and put it on the rod next to the tent.

I did this on a good run so I’m unsure if the rod appears on a bad run in chapter 1.